SEO, Affiliate Marketing and Domain Names

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Long Tail Fail?

Or is it not?  I remember my first few weeks studying search engine optimization.  One topic that I read was about Long Tail Keywords as part of the keyword research process.  It states that you should always consider long tail keywords on your keywords list.  Why? For the reason that it signifies more specificity of the search.  It may have small volume but it definitely impose a more targeted customer query that can be a qualified candidate for conversion.
An Example is Always Nice

For example, which for you is more specific - “Laptop” or “Acer Aspire 4736Z“? - Definitely it is the latter that is more specific.  If you were the researcher, you would think that Laptop would give you a lot of impressions and Acer Aspire 4736Z would return a low volume of searches.  That is correct, but when it comes with conversions, you should also think that the more specific the search term is, the more likely the person who searched for it will buy the product (thus conversion kicks in).

long-tail-keywords-effective

Knowing the Searcher’s Behavior is one approach that must be considered.  The searcher is more likely on the buying mode when he or she types in a specific model of a laptop than when typed only just “laptops”.

A Contradictory Title

Long Tail keywords converts as well as your broad keyword terms.  In conclusion, you should always put in mind and jot down some long tail keywords.  Why settle for a just the big part of the pie, when you can still squeeze in and get some of the smaller part.  It is not greed, it’s Market Domination.

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Quick Notes on Link Building

I have been doing SEO for quite some time already and I have managed to rank some of my sites on the first page of the search engine results page.  I am not claiming that I am an expert when it comes to SEO  and if you are one of the gurus out there, I will be happy if you could add some of your tips on how to do link building.

One basic off page optimization is link building.  It is important to have links for the reason that major search engines gauge the value of your site thru these links.   Link building is one way to make your site earn points .  One link that points to your site is considered a point.  It will also depend on the “quality” of the links that points to your site.

Just a quick note:

  • Be sure to balance both quality and quantity links pointing to your site
  • The links coming from a site that is related to your post or website is much more valuable than links that are not
  • Link farms are frowned upon search engines, be sure not to be included on one of the farms
  • If there are two many links on one page, it might be tagged as a link farm
  • Do internal linking, this is considered as points too, but do not overdo it
  • Have some related posts plugins for your blogs
  • Map your links carefully
  • Engage yourself and your site with link exchange or reciprocal linking
  • Use proper anchor text for your link
  • DO deep linking - do not just make links pointing to your homepage, but also to some of your deep pages
  • Links have different values
  • Balance do follow links to your no follow links

That is all I can think of right now, I will update my bullet list if ever I have the chance.  If you can add some, write it below on the comment section and I will add it to the list.

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